Track 3: Keys to Employee Engagement
The path to a successful health promotion program often requires creative employee incentives to spur participation—but not always, as this track illustrates. Learn how corporate leaders employ a variety of approaches and tools, such as health screenings, to generate employee engagement in wellness and disease management efforts.
Tuesday, Sept. 9, 9 - 10 a.m.
Edward Hospital and Health Services, a Chicago-based health system with more than 4,300 employees, started its "Well At Work" program, a comprehensive workplace initiative, four years ago. This session will review the key factors to successfully implementing workplace wellness initiatives, including driving high rates of employee participation through communications and incentives, achieving peak program adherence—even for long-term interventions—sustaining program satisfaction and attaining significant population health improvements via goal setting and behavior change.
Adam Long, PhD, is vice president of research and informatics for Gordian Health Solutions Inc. He recently authored articles in the American Journal of Health Promotion and the Journal of Occupational and Environmental Medicine, and has lectured nationally. Dr. Long received his doctorate from Vanderbilt University in 2005.
Paula Sheehan, BS, is senior health and productivity coordinator for Edward Hospital and Health Services. She has more than 15 years' experience in health promotion and collaborates with Edward's human resources department to design strategies to reduce overall employee health care costs and improve health and productivity. She received her bachelor's from Central Missouri State University and studied wellness management at Ball State University.
Tuesday, Sept. 9, 10:15 - 11:45 a.m.
CASE STUDY SPOTLIGHTS
CASE STUDY SPOTLIGHTS
Evaluating the outcomes of a population health improvement program, such as disease management, is an essential component of any program offering. Evaluations can be used to continuously improve the quality of the program, as well as offer insight into the program's value to the population served. DMAA has led a three-year effort to bring clarity, transparency and consistency to the outcomes evaluation process. Learn about the three-volume DMAA Outcomes Guidelines Report, which include all aspects of evaluation—from design to suggested measures. At the end of this session, you will understand the key components of an evaluation.
Donald Fetterolf, MD, MBA, FACP, is executive vice president of health intelligence at Matria Healthcare Inc. A health care industry veteran with more than a decade of health plan experience, he is co-chair of the DMAA Outcomes Steering Committee.
Sue Jennings, MPH, PhD, is currently an independent consultant focusing on supporting disease management programs. Before becoming a consultant, she was a senior director at Pfizer Health Solutions Inc. She is co-chair of the DMAA Outcomes Steering Committee.
Tuesday, Sept. 9, 1:45 - 2:45 p.m.
The Motion Picture & Television Fund's disease management program reports successful enrollment rates without the use of incentives using a multi-pronged enrollment approach. The program is part of the Motion Picture Insurance, Pension and Health Summary Plan and actively marketed to all participants through newsletters and correspondence from corporate leaders. Enrollment also is encouraged by in-house physicians and health coaches. At the end of year 2 (2007), 43 percent of the targeted population was enrolled. Learn how to engage participants without incentive awards and still achieve budgeted enrollment figures, as well as understand provider and participant feedback.
Julie Booth, MS, CPHQ, RHIA, is director of outcomes measurement and improvement for the Motion Picture & Television Fund. She received her master's in public health from the University of Illinois and completed training from the Institute for Healthcare Improvement. She has also served two years as a Balridge Examiner.
Wednesday, Sept. 10, 8:30 - 9:30 a.m.
The wellness screening is often the first interaction a participant has with the disease management process. While using vendors to complete screenings is a logistical necessity, creating a consistent quality experience and a positive first impression for participants is crucial. Discover the best practices from the view points of an employer, a disease management organization and a wellness screening provider. Learn about a case study that screened 3,700 employees across multiple locations, and featured incentives, promotion, scheduling, blood draw options and integration with an existing health risk assessment program. Understand the cost of effectively offering workplace wellness screenings and explore the return on investment of these programs.
Chris Behling is president of the health and wellness division of Hooper Holmes. Previously, he founded LifeSource Executive Benefits and Insurance Services. He received his bachelor's from Albion College and master's in theological studies from Harvard Divinity School.
Wendy Boehme is director of benefits for Noranda Aluminum, a leading North American integrated producer of aluminum. She manages all union and non-union benefit programs for this multi-site employer. She received her bachelor's in mathematics from Indiana University of Pennsylvania.
Frazer Buntin is senior director of operations for Healthways Inc. Mr. Buntin leads two products under the myhealthIQ business unit, a suite of wellness and behavior management solutions through worksite screenings, health risk assessments and coaching programs.
Wednesday, Sept. 10, 9:45 - 10:45 a.m.
A leading employer in health promotion, Caterpillar offers a comprehensive program that improves employee health and cost trend. Caterpillar developed an internal health risk assessment tool that gathers individualized data to risk stratify their entire population and guide program development. Each participant's health risk assessment is individually built, using self-reported and claims data. Well-positioned incentives drive a 90 percent participation rate. Learn how to use health risk assessments and medical claims data to develop specific programs, and understand how a predictive modeling tool accurately identifies high-risk groups for heart disease or diabetes, allowing more cost effective targeting for intervention.
Michael L. Taylor, MD, FACP, is medical director of health promotion for Caterpillar Inc. Board certified in internal medicine, he spent 15 years in private practice and three years as a hospital chief medical officer. He received his doctorate at the University of Illinois.
Wednesday, Sept. 10, 11 a.m. - 12:30 p.m.
CASE STUDY SPOTLIGHTS
CASE STUDY SPOTLIGHTS
The health and productivity issues facing American business are growing in importance and urgency. Employers need to know the baseline costs of not responding, yet have focused primarily on medical and pharmacy costs. They also want to know where to target interventions and how to monitor the results. The C-Suite understands that poor health affects productivity and, thus, the bottom line, but they need hard numbers. This session addresses different employer measurement strategies and highlights new databases and measurement tools that are coming to the marketplace to help employers get started, focus resources and monitor results.
Ronald Kessler, PhD, is a professor of health care policy at Harvard Medical School. Author of more than 500 publications, recipient of many awards for his work and developer of the widely-used Health and Work Performance Questionnaire (HPQ), he is a member of the Institute of Medicine of the National Academies of Science.
Chris McSwain, CCP serves as director of global benefits for Whirlpool Corp, a global manufacturer and marketer of major home appliances, with annual sales of more than $18 billion, 73,000 employees and nearly 70 manufacturing and technology centers around the globe. Business Insurance magazine named Mr. McSwain Benefits Manager of the Year in 2005 and listed him as one of the "people to watch" in 2008. Mr. McSwain is a member of IBI's Board of Directors.
Thomas Parry, PhD, is president of the Integrated Benefits Institute, a San Francisco-based independent, not-for-profit, national organization incorporated in 1995. The Institute provides research, employer-focused measurement tools and benchmarking, and educational programs to improve health and productivity management through the integration of employee benefits.

